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Learn the Magic of Bosch

Special thanks to The New Wheel Electric Bikes! Their latest video does an outstanding job of explaining the Bosch Ebike systems!


It’s easy to get bogged down in the details of electric bikes – specs and torque and watts and such. But as anyone who’s ridden an electric bike can tell you, specs matter less than the magic of riding. That’s why we teamed up with motor manufacturer Bosch, and German bike builders Riese & Müller to offer up a short film that conveys the magic you can uncover when you embrace the ebike. “Indistinguishable from Magic” is a short film written by music video director Mark Kohr and co-owner of The New Wheel Karen Wiener. Shot in and around Tomales Bay, California, the film includes footage from the Tomales Bay Oyster Company and the Tresch Family Farm.

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